With this week marking the 10 year anniversary of possibly the most famous job interview ever, we thought we’d put together a 3 point checklist for interview improvement, inspired by the legendary Guy Goma.
Goma, who was supposed to be interviewing for a vacant Data Support Cleanser role ended up on live television in place of Guy Kewney, a technology specialist, after a mix-up in reception. What a mistake that proved to be, eh?
1) Candidates: Know where you’re interviewing
A company looking to add talented people to their team will likely be looking for a number of different qualities.
Technical capabilities, communication skills, management understanding or a proven-success rate are all recurring examples of this.
But more importantly, a fundamental base for any great candidate usually finds itself in being passionate, conscientious and likeable. Hiring companies have likely poured everything they’ve got into creating, growing and driving their business. They love their business, and in their eyes, so should you.
Now, there’s no secret recipe that will allow you to convey this crucial sense of passion, but knowing about the company you are interviewing with can go a long way to endearing an interviewer to what you have to offer.
In essence, your interviewer needs to be able to picture you fitting into their operation.
By letting them know that you understand their company, their vision and their ethics, you can really go a long way to standing out from the crowd and obtaining your ideal job.
2) Hiring companies: Know who you’re interviewing
I think we’re all still left wondering what the hell happened to allow Goma to appear as the voice of authority on an Apple court case... Especially on national television!
But all BBC bashing aside, there is a really important lesson to be learnt here.
For a hiring company, doing your research, being organised and taking the time to learn about your candidates before they walk through the door will invariably work wonders for your hiring process.
Why, you ask? Well, it’s simple. As much as an interview serves to help you identify the right person, equally, a candidate being interviewed will likely be on the lookout to discover if your company is a right fit for them.
How welcome did you make them feel, for example? And how wanted did you make them feel?
So often, a candidate walks into an interview situation where the hiring company has barely glanced at their CV, which only ever serves to put the candidate on the back foot.
Unfortunately, not knowing about your candidates can display disinterest or a lack personality and in the worst case scenario, it can even result in talented people slipping through your net in favour of another more prepared and welcoming competitor.
You certainly don’t want this.
Do your research and you’ll never lose a candidate over something so basic again!
3) Candidates: Stay calm under pressure
One of the key things we can learn from 'Gomagate' is how important keeping a calm head can be in an interview situation. When you’re calm, your thoughts have clarity, your answers are confident and your natural personality comes out.
Interestingly, Goma only realised he wasn’t in an interview the second it went live. Put yourself in his shoes. You can only imagine the horrific rush of panic as he looked down Camera 1 at his adoring nation of viewers! Whilst Goma by no means proved himself as the next Martin Luther King, he still didn’t implode. That, given the circumstances, is quite the feat.
Ultimately, if you stay calm in an interview, you stand a great chance to succeed.